"The Digital Concourse has had a significant effect on our customers experience with our event. Lawson leveraged Digital Concourse.com for the first time with our Customer and User Exchange (CUE) 2005 event, bringing our event to a whole new level. We used on-line customer information to interact with customers on a one-to-one basis prior to the conference. By using a pre-event survey during registration we were able to arrange key meetings directly targeted to attendees while they are at the event. According to our customers, this was our best CUE event to date. We are excited to take advantage of even more features as we continue using Digital Concourse.com for CUE 2006."
Simple, Smart, Now.
Is your customer information stale? Do you have all the right customer contacts in your database? Is your customer information difficult to update and report from? Do the right people in your organization have access to it? Digital Concourse.com Customer Intelligence delivers up-to-date, real-time information. It answers your questions about your customers: who, what, where, when and how.
Customers are engaged with Digital Concourse.com within their natural work environment, which is what keeps the intelligence up-to-date. It is the Digital Age and no one can afford to update client information the old-fashioned way. The secret is to engage your customers in a manner that naturally calls them to provide the updated information. All you need is a call to action that makes good business sense, and customers will come.
Digital Concourse.com Customer Intelligence provides what you determine is the customer information you need. You set up the customer profile attributes. Your business can slice and dice customers to provide targeted communications and services to the right audience. Your customers will be impressed that you finally know them, and now are in a position to help them.
Use the customer reports to analyze your customer base, discover trends, discover where you are hitting the mark and where you are not. With Digital Concourse.com Customer Intelligence you can run your business without guessing, and win customer loyalty in the process.
Features You Need